Line Stared C2C E-Commerce Platform Messaging App

Messaging App for a limited line started installing its new C2C e - commerce platform Line Mall today. The app, which is now available for download in Japan Google Play store is a sign, the service double down its efforts to increase the participation of the users, as it competes WeChat , Whatsapp messaging and other popular programs. Center line will officially launch next spring with the iPhone app, and more features.

The line center allows vendors selling used and new products and does not charge listing fees, even though it takes a 10 % reduction in the final price of the items that sell. Each vendor will also receive one point (worth 1 yen, or about 1 cent U.S. dollars), which can be redeemed for discounts after every successful transaction. Sellers and buyers to verify your account and log in with your Credit Line account, but they can also set up a separate line mall ID.

Lines of other e-commerce companies included flash sales in Thailand during the official accounts of his trade messages app, which monetizes through the sale of stickers, games and branded goods.

The main competitors WhatsApp and WeChat , on the other hand , and to report monthly active user counts - WhatsApp has more than 350 million MAUs and WeChat has about 272 million.

As competition heats up for the international consumer reports apps start other businesses, such as line mall can help increase user participation. But with a few lines of C2C mobile commerce competitors, including Carousell, a Singapore-based app that Japanese e-commerce giant Rakuten has recently invested in, and Yahoo! Japan Auctions, which has its Android and iOS apps.